about Me

Cassy Gibson

I channel my passions for human-centered design, user experience, research, and servant leadership to create human-first product designs.

Design and Facilitation —

Learn about my process and teaching style

Entrepreneurship & Leadership —

Learn about my passion for leading teams

I look forward to meeting new collaborators and makers. If that sounds like you, contact me today!

What I'm made of

I follow 3 pillars of design in my practice:

Human-Centered Design

A philosophy that empowers an individual or team to designing products, services, systems, and experiences that address the core needs of those who experience a problem.

IAAP Certified CPACC Badge
Accessibility

The IAAP Certified Professional in Accessibility Core Competencies (CPACC) credential is IAAP's foundational certification, representing broad, cross-disciplinary conceptual knowledge about 1) disabilities, 2) accessibility and universal design, and 3) accessibility-related standards, laws, and management strategies.

Design Thinking

An iterative process in which we seek to understand the user, challenge assumptions, and redefine problems in an attempt to identify alternative strategies and solutions that might not be instantly apparent with our initial level of understanding.

Design & Facilitation

My methods are...

User Research—

I'm fluent in qualitative and quantitative user research methods.

Strategy—

I leverage user research findings and business models to build product roadmaps.

UX/UI Design—

Through iterative design, prototyping, and testing, I develop a product's unique design.

I give talks/workshops about...

User Research, Design Thinking—

I cover topics like how to conduct research in specific settings and how to harness user research post-launch.

Universal Design—

I facilitate workshops about accessibility and universal design in agile environments.

Entrepreneurship—

I contribute to podcasts, panels, and conversations about women's entrepreneurship, health entrepreneurship, and more,

My past talks and workshops include...

Equitable Design for Persons with Disabilities

South by Southwest 2019
March 2019

User Research for Scale in Healthcare: Empathizing Post-Launch

TMCx Texas Medical Center Accelerator, 2018-19 Cohort
February 2019

Universal Design Symposium

Sponsored by WITH Foundation
November 2018

Universal Design Workshop

Sponsored by WITH Foundation
April 2018

User Research For Scale: Empathizing Post-Launch

Quake Capital Startup Accelerator (LA), 2017-18 Cohort
July 2018

Agile Methodology and Design Thinking in Healthcare

TMCx Texas Medical Center Accelerator, 2017-18 Cohort
February 2018

Entrepreneurship & Leadership

I want to design for change

Vital Voices

As a Vital Voices Fellow, I am part of a community of women and femme-identifying folks who are growing in leadership roles for social impact.

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[Cassy] really acted as the team’s “rock” of client knowledge and a driver of creativity... and challenging our own precious approaches to come up with valuable alternative concepts. [She] truly makes our team better.

Kevin Yamazaki | CEO, Sidebench
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As our health tech member, [Cassy] continuities to push us into a greater understanding and give us greater capabilities within that world.

Geoff Brummett | Design Manager
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Not a day goes by where I am not in awe with the Cassy's eclectic skillset. She was able to effectively map out tricky user flows that made it easy for the client to digest.

Andy Chang | Project Manager